E.R. Squibb & Sons,L.L.C. Posted July 31, 2026

Associate Director, Customer Insights & Engagement, Immunology

Princeton, United States Full time
Marketing Immunology Associate Director

E.R. Squibb & Sons,L.L.C. is the source of truth for this posting and owns the application process. We surface normalized context and market comparison you won't find on the original listing.

About this opportunity

Working with Us

Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams. Take your career farther than you thought possible.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us .

Summary:

The Associate Director, Customer Insights and Engagement contributes to the generation of actionable customer insights and translates them into strategic recommendations that drive brand performance, customer experience, and commercial impact. Acts as a key partner to marketing, sales, and market access teams, supporting and helping to shape the broader customer engagement strategy under the guidance of senior leadership.

Responsibilities:

Market Research & Analytics Leadership

Develop and execute comprehensive primary and secondary market research plans focused on actionable insights and identification of potential brand opportunities.

Oversee synthesis of data from multiple sources (APLD, IQVIA, SHS, Claims, Patient chart data, BrandImpact) to extract meaningful business insights that inform marketing strategies.

Deliver clear, concise presentations that synthesize disparate data and demonstrate a deep understanding of market dynamics, competition, and brand performance.

Support omnichannel engagement strategy (personal and non-personal promotion).  Contribute to optimizing customer journeys and touchpoints. Translate insights into targeting, segmentation, and messaging recommendations

 

Cross-Functional Partnership

Collaborate extensively with the AI Forecasting organization as well as the Centers of Excellence to ensure a unified and comprehensive approach to insights generation.

Partner with Brand Leads to proactively answer business questions, provide data-based solutions to strategic choices, and support senior leader presentations.

Innovation & Advanced Analytics

Identify opportunities and lead the development and deployment of innovative approaches and techniques in insight generation that reflect best practice

Lead adoption and application of advanced analytics capabilities, including AI, machine learning, and other innovative methodologies to enhance insights generation and support strategic decision-making.

Strategic Leadership

Serve as a thought leader for market research and advanced analytics, proactively identifying emerging trends, innovative methodologies, and best practices to continuously elevate the organization’s insights capabilities

Represent Customer Insights & Engagement in BU-level forums, collaborating with cross-functional partners to shape and influence long-term commercial strategies

Champion the integration of advanced analytics (including AI and machine learning) into business processes, fostering a culture of innovation and data-driven decision-making.

Leadership & Governance

Ensure adherence to all BMS operating policies and governance standards

Qualifications:

Minimum 5 years of experience in pharmaceutical analytics or market research

Bachelor’s degree required; advanced degree (Master’s or PhD) preferred.

Proven ability to synthesize complex data sources, primary research, secondary data, and competitive intelligence, into actionable insights for senior leadership.

Strong stakeholder management and consultative partnership skills, with experience influencing cross-functional teams and governance forums.

Excellent communication and presentation skills, capable of delivering clear, concise recommendations to senior executives.

Proficiency with industry-standard data sources and tools (e.g., IQVIA, SHS, advanced analytics platforms) and comfort operating in ambiguous environments.

Strong grasp of analytical disciplines such as market research, secondary data analytics, or marketing science, as well as a good general knowledge of how other functions relate and inform one another.

Ability to connect analytics with overarching business questions and understand the link between brand strategy and analytic insights.

Demonstrate a continuous commitment to the QC process to ensure quality of deliverables meets or exceeds team standards.

Leadership Attributes

Strategic Collaborator: Trusted advisor to senior executives, bridging insights, strategy, and execution.

Customer-First Mindset: Champions understanding and serving customers across all engagement touchpoints.

Enterprise Leader: Balances BU-specific needs with broader enterprise priorities and capabilities.

Innovative Thinker: Anticipates future trends and applies new tools and technologies to strengthen engagement.

Empowering Collaborator: Collaborates and contributes to the development of organizational colleagues.

If you come across a role that intrigues you but doesn’t perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.

Compensation Overview:

Princeton - NJ - US: $167,540 - $203,013 


The starting compensation range(s) for this role are listed above for a full-time employee (FTE) basis. Additional incentive cash and stock opportunities (based on eligibility) may be available. The starting pay rate takes into account characteristics of the job, such as required skills, where the job is performed, the employee’s work schedule, job-related knowledge, and experience. Final, individual compensation will be decided based on demonstrated experience.

Eligibility for specific benefits listed on our careers site may vary based on the job and location. For more on benefits, please visit https://careers.bms.com/life-at-bms/.

Benefit offerings are subject to the terms and conditions of the applicable plans in effect at the time and may require enrollment. Our benefits include:

Health Coverage: Medical, pharmacy, dental, and vision care.

Wellbeing Support: Programs such as BMS Well-Being Account, BMS Living Life Better, and Employee Assistance Programs (EAP).

Financial Well-being and Protection: 401(k) plan, short- and long-term disability, life insurance, accident insurance, supplemental health insurance, business travel protection, personal liability protection, identity theft benefit, legal support, and survivor support.

​ Work-life benefits include:

Paid Time Off

US Exempt Employees: flexible time off (unlimited, with manager approval, 11 paid national holidays (not applicable to employees in Phoenix, AZ, Puerto Rico or Rayzebio employees)

Phoenix, AZ, Puerto Rico and Rayzebio Exempt, Non-Exempt, Hourly Employees: 160 hours annual paid vacation for new hires with manager approval, 11 national holidays, and 3 optional holidays

Based on eligibility*, additional time off for employees may include unlimited paid sick time, up to 2 paid volunteer days per year, summer hours flexibility, leaves of absence for medical, personal, parental, caregiver, bereavement, and military needs and an annual Global Shutdown between Christmas and New Years Day.

All global employees full and part-time who are actively employed at and paid directly by BMS at the end of the calendar year are eligible to take advantage of the Global Shutdown.

*Eligibility Disclosure: T he summer hours program is for United States (U.S.) office-based employees due to the unique nature of their work. Summer hours are generally not available for field sales and manufacturing operations and may also be limited for the capability centers. Employees in remote-by-design or lab-based roles may be eligible for summer hours, depending on the nature of their work, and should discuss eligibility with their manager. Employees covered under a collective bargaining agreement should consult that document to determine if they are eligible. Contractors, leased workers and other service providers are not eligible to participate in the program.

Uniquely Interesting Work, Life-changing Careers

With a single vision as inspiring as “Transforming patients’ lives through science™ ”, every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in a supportive culture, promoting global participation in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

On-site Protocol

BMS has an occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role:

Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.

Supporting People with Disabilities

BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to [email protected] . Visit careers.bms.com/ eeo -accessibility to access our complete Equal Employment Opportunity statement.

Candidate Rights

BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information:  https://careers.bms.com/california-residents/

Data Protection

We will never request payments, financial information, or social security numbers during our application or recruitment process. Learn more about protecting yourself at https://careers.bms.com/fraud-protection .

Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.

If you believe that the job posting is missing information required by local law or incorrect in any way, please contact BMS at [email protected] . Please provide the Job Title and Requisition number so we can review. Communications related to your application should not be sent to this email and you will not receive a response. Inquiries related to the status of your application should be directed to Chat with Ripley.

R1604983 : Associate Director, Customer Insights & Engagement, Immunology

Job details

Seniority
Associate Director
Function
Marketing
Therapeutic area
Immunology
Location
Princeton, United States
Employment type
Full time

How this role compares

Computed from every other active Marketing role in our database, not just this employer's listings.

We currently track 288 comparable Associate Director Marketing roles across 60 biopharma companies.

288Comparable roles tracked
236Currently active
60Companies hiring similar roles
41Countries represented

Salary context

67 of 288 peers report a salary range (USD, annualized)

Peers share this role's job function and a matching or adjacent seniority level -- not necessarily the same therapeutic area or country.

This roleSubject Not listed on this posting
Lowest disclosed · Senior Manager, NA Commercial Insights · Mylan Pharmaceuticals Inc. $95,000/yr – $193,000/yr
Highest disclosed · Associate Director, Marketing Program Governance · Novartis $160,300/yr – $297,700/yr
Peer group range $144,000 – $229,000 (median $183,250)

Where these roles are based

Top locations among the 288 comparable roles

United States112
India39
China29
Japan19
Taiwan9
United Kingdom6

+ 35 more countries

Seniority mix

288 of 288 peers have a known seniority level

Manager178
Associate Director78
Senior32

Therapeutic area mix

73 of 288 peers have a known therapeutic area; the rest are genuinely unlabeled, not hidden

Oncology25
Cardiovascular / CVRM9
Neuroscience8
Rare Disease7
Respiratory6
Vaccines & Infectious Disease6
Immunology4
Dermatology & Aesthetics4
Ophthalmology2
Gastroenterology2

Similar opportunities

The closest matches from our peer group, ranked by how similar they are, not how well you'd qualify for them -- treat this as market context, not a guaranteed shortlist; a weak match is labeled as one below.

100%similar
E.R. Squibb & Sons,L.L.C. Princeton, United States Associate Director
Same function Same therapeutic area Same seniority Same country
90%similar
Merck North Wales, Pennsylvania, United States of America Senior
Same function Same therapeutic area Adjacent seniority Same country
75%similar
Novartis Warsaw, Poland Manager
Same function Same therapeutic area Adjacent seniority
75%similar
Novartis Riyadh, Saudi Arabia Manager
Same function Same therapeutic area Adjacent seniority
60%similar
Gilead Sciences, Inc. Foster City, United States Associate Director
Same function Same seniority Same country
60%similar
Gilead Sciences, Inc. Foster City, United States Associate Director
Same function Same seniority Same country

How we calculate "similar"

No black box, no LLM guesswork: a deterministic score built from four normalized attributes. Here's this role's own peer group at different match levels, so you can see the mechanism, not just the result.

Every comparison starts from the same 100-point budget: 25 for working in the same function, 40 for the same therapeutic area, 20 for the same or adjacent seniority, 15 for the same country. A dimension we can't confirm on both sides contributes nothing, never a guess, never a free pass.

100%
Associate Director, Commercial AI and Advanced Analytics- Immunology
E.R. Squibb & Sons,L.L.C. · Princeton, United States · Associate Director
Function Therapeutic area Seniority Country
75%
Sr.Brand Manager / Brand Manager, Immunology
Novartis · Riyadh, Saudi Arabia · Manager
Function Therapeutic area Adjacent seniority Country
60%
Associate Director, Generative AI
Gilead Sciences, Inc. · Foster City, United States · Associate Director
Function Therapeutic area Seniority Country
60%
Associate Director, HCP Marketing – Eosinophilic Esophagitis (EoE)
Regeneron Healthcare Solutions, Inc (USA) · Sleepy Hollow, United States · Associate Director
Function Therapeutic area Seniority Country
Unmatched or unknown dimensions score exactly the same: 0 points, never a partial guess. A role we know almost nothing about beyond its function bottoms out at 25%; it never inflates to 100% just because there's little to compare against. Seniority uses a defined ladder (Associate → Manager → Associate Director → Senior → Principal → Director → Senior Director → Executive/VP) so "Director" and "Senior Director" count as adjacent, but "Director" and "Executive/VP" do not.